Brand Strategy

brand identity

Packaging Design

web design

Print Design

social design

Your brand deserves to be the perfect fit for your type of people, because if you're just fitting in on the rack, you're not standing out.

If you're ready to drop the one-size fits all and step into your full figure potential as a business owner, we're ready for you.

With the right strategy, let's create a custom tailored brand that's authentic, real, and makes the type of people you want in your corner do a double take.

let's work together



Our people are unapologetically pursuing their biggest passions, drawing in their own income, on their terms. You've left the 9-5 grind to pursue a path that is better suited (and fulfilling!) to the lifestyle you want to be living. Knowing this, it's why we don't skip on the strategy behind designing brand identities. We want to breathe the purpose and passion you have into an obsession-worthy brand and website for your business that brings your dream to reality.




Katie was so fun to work with. She was thorough and punctual. The process was seamless and she communicates each step of the way to ensure no guessing on the clients part. Katie really gets to know you and your vibe so she can work her magic and deliver excellence.

hannah | the botox lounge

"She gets to know you and your vibe so she can work her magic and deliver excellence."

Working with Katie was such a fun experience! She brought my vision to life in the most incredible way! The entire process was simple, easy and so much fun! I cannot recommend Katie and her work enough!!! Stop looking anywhere else and book now! You will not regret it!

kylie | kylie hinson photography

"She brought my vision to life in the most incredible way! The entire process was simple, easy and so much fun!"

Working with Katie was hands-down the best decision I made for myself and my business. I am positive that I gained interactions, followers, and business that I never would have without getting branding through Rose and Wells Creative. I had no idea how much value I was going to get when I purchased my branding package. I was literally blown away by her work (she is the best of the best), her knowledge, her commitment to my success, and the immense value that I received. By far, Katie completely leveled me up in a way I could only dream of.

jaurie | sacred space

"I was literally blown away by her work, her knowledge, her commitment to my success, and the immense value that I received."

As a business owner starting at conception, I appreciated Katie's investment in helping me establish my brand values and identity on paper because you cannot start a successful business anymore without establishing those things from Day 1."

Kristin | Little wares

"You need to zero in on your values and the driving forces of your business to be able to create a brand."

custom design | 

Branding & Web

need this

Open your suitcase of potential and opportunity with an intentional visual brand identity through our strategy-backed process that makes you the perfect fit for the people you want in your corner.

explore services


DIY Websites & Template Customization

shop now

Introducing The Digital Closet Template Shop! Find custom made templates with creatives and service-providers in mind, as well as template customization options to launch your new site in one week!

Strategy Session

gimme this

60-Minute 1:1 Power Session. Learn what it takes to get your clients buying into your purpose, not just your products and services, so they become your community. 

rapid fire sesh | 

Designer Mentorship

yes please

1:1 Strategy Session where we can iron out the wrinkles in a certain area of your business, talk struggles, brainstorm new ideas, and get to the root of what’s holding you back in your business, whatever that looks like.

brand clarity hour |


learn more about my story

Hello, I'm Katie - founder of Rose and Wells Creative. A brand and web design studio focused on creating visuals and digital homes for fearless entrepreneurs.

With a deep passion for creativity and design, we never cut a brand from the same pattern. This studio creates authentic brands for female-led business owners with a driving force of purpose and intention, backed by strategy.

Truth be told, we are not all woven from the same cloth, so my mission is to help you infuse your authentic self into your brand

Brand + Web Designer, Katie DeFlumere

Because, let's be real, you don't want to feel stuck in a vibe that is outdated and doesn't quite fit who you are becoming. Being the real you is your power, especially when you're building a business from a deep passion, and that fuels my creative fire.

So naturally, creating brand identities that live at the heart of authenticity is why Rose and Wells Creative exists. Combining intentional strategy and design, along with a severe case of attention to detail, I'll create the right-fitting brand that brings your business to life.

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